5 Ways Social Media Marketing Can Help Your Business Grow
I know what you’re thinking… Is social media marketing really going to help my business?
Well… truth is, IT SURE DOES! There are so many reasons why you should promote your business on social media and not just on the radio, tv, local newspaper, etc…
Below are 5 reasons why you should take advantage of social media marketing.
1. Your Customers Are On Social Media
According to the article found in We Are Social there are 3.80 billion active social media users worldwide. Just in case you were wondering if your customers were on social media, we’re certain they are.
2. Brand Awareness
Social media gives you the opportunity to give your brand a voice and raise awareness. Customers feel a connection when you post content they can relate to, which motivates them to purchase from you.
3. Social Media Platforms & SEO
Did you know? … The more content you post on social media the more inbound traffic you get to your website a.k.a CA-CHING!
Social media marketing is a great way to compliment your SEO by using keywords in your content you are more visible to customers online.
4. Social Media Channels
Know your audience, there are different social media platforms and different people on these platforms.
For example: if you’re looking to target a younger crowd use TikTok, for a more mature crowd, promote on Facebook.
The more relevant your content is based on your targeted audience, the higher your chances of seeing high conversion rates.
Have you checked to see if your competition is already on different social media platforms?
Your potential customers are probably already following your competition on social media, it’s time to show everyone what your company is all about.
If you haven’t done so yet, now is the time to start your social media marketing campaign.